Turn a B-Day into a Beautiful Day!
The Walt Disney Company Italia
Social Media Strategy
How can you make a birthday different from the last one? Changing the song to sing, for example.
From this insight the project called “Che Gran Giorno, Topolino” was born.
Thanks to the music of “Coned”, one of the Mickey Mouse Shorts, we’ve given to November 18 a different sound.
Cartoons and cult movies like Fantasia were mixed together in a contemporary story with an Italian special guest: Nicola Savino.